O2COOL Expands, Rebrands

O2COOL LLC is rebranding to O2C Brands LLC. The name reflects the corporate strategy of being a synergistic operating company of multiple consumer brands. “We are much more than simply O2COOL, our heritage brand,” says Eric Lockwood, CEO of the company. “The new name and corporate structure allow us to layer additional brands and product lines into our business.” The rebrand comes as the company acquires two brands – EcoVessel and U-Konserve. All three brands offer environmentally friendly and sustainable products for food storage and beverages.