Natural Colours Keeping Canadians In Comfort

After spending an unparalleled amount of time indoors as a result of the COVID-19 pandemic, Canadians increasingly will look to fill their homes with natural, serene colours as a way to cling to familiar, soothing comforts, says Mitsu Dhawan, PPG marketing manager, Dulux Paints by PPG. And that is the message of Dulux Paints by PPG ‘Be Well’ 2021 Palette of the Year. The palette is infused with soft, nostalgic neutrals. “Even before the pandemic hit, Canadians were longing for more simplicity and restfulness in their lives after decades of overstimulation and overconsumption,” says Dhawan “The coronavirus strengthened consumers’ cravings for a slowed-down lifestyle, where human connection and mental and physical well-being are priorities. Our 2021 colour palette is like a big hug for the home.”