Walmart Invests In Omnichannel Experience

Walmart Canada wants to offer customers a faster, safer, and simpler shopping experience whether they choose to shop in-store, with pickup at the store, or online at Walmart.ca. The company is investing more than $110 million this year in all aspects of the omnichannel experience, including store renovations and technology. It is adapting more square footage in some stores to serve as expanded omnichannel fulfilment space for both online delivery and pickup, which will allow associates to pick orders faster and ship them out more quickly. Other enhancements include hybrid locations – supercentres with expanded omnichannel fulfilment space within their stores to increase the speed of fulfilment for pickup and delivery; mobile check-in across the country so customers can check-in for their grocery orders while on route, making the pickup speed quicker; and expanding availability of third-party partners, such as Instacart and Cornershop, to be offered in more stores across the country.